Hey, I’m
Chanelle.
I apply data-driven insights and psychology to create effortless customer experiences.
About
I’m a Senior Experience Designer with a love for creating thoughtful, inclusive experiences across digital and physical spaces. I’ve worked on brands such as Ford Motor Company, The Australian Open, Pizza Hut, Myeloma Australia, and the Defence Force. Deeply curious by nature, I’m passionate about turning complex challenges into simple, intuitive, and enjoyable experiences for the people who use them.My skill set
User research and insights
I love digging into how people think, behave, and experience things. From interviews to usability testing, I have led research to inform journey maps, and opportunity areas that shape strategy and fuel simple, user-centred experiences.Experience design & strategy
I’ve designed end-to-end experiences by mapping journeys, shaping experience strategy, and creating wireframes and prototypes informed by real user behaviour and data.Workshop facilitation
I’ve planned and facilitated workshops with cross-functional stakeholders - from research share backs to co-design, journey mapping, and prioritisation - helping teams align, make decisions, and move forward with clarity.My work
Imagining the customer experience for electric vehicle owners.
Researching, workshopping, and wire framing an end-to-end experience for the release of Ford's Mustang Mach-E - delivered as an interactive playbook to guide regional rollout across APAC.Brand: Ford Motor Company (VML)
Role: UX Research, UX Design, Experience Strategy
Serving an inclusive
in-seat ordering experience.
Scaling an inclusive in-seat ordering service with accessibility at the centre of every design decision.Brand: The Australian Open
Role: UX Design, UX Research
Turning searches into trusted connections.
Leading the research approach to understand why monthly searches weren't converting - and translating those insights into clear design direction for the business profile experience.Brand: Yellow Pages
Role: UX Research, Design Strategy
Enabling people to shop, save and donate.
Designing the end-to-end experience of an employee rewards platform that helps users shop, save money and donate to charities.Brand: Doing Good Rewards
Role: UX/UI Design, Design Systems, UX Research