Hey, I’m
Chanelle.
I apply data-driven insights and psychology to create effortless customer experiences.
About
I’m a Senior Experience Designer with a love for creating thoughtful, inclusive experiences across digital and physical spaces. I’ve worked on brands such as Ford Motor Company, The Australian Open, Pizza Hut, Myeloma Australia, and the Defence Force. Deeply curious by nature, I’m passionate about turning complex challenges into simple, intuitive, and enjoyable experiences for the people who use them.My skill set
User research and insights
I love digging into how people think, behave, and experience things. From interviews to usability testing, I have led researh to inform journey maps, and opportunity areas that shape strategy and fuel simple, user-centred experiences.Experience design & strategy
With a background in Psychology, I bring a human-centred lens to mapping end-to-end journeys, shaping experience strategies, and creating wireframes and prototypes grounded in data and behavioural insight.Workshop facilitation
I’ve planned and run workshops with all kinds of stakeholders - from research sharebacks to co-design sessions, journey mapping, and prioritisation. Each session sharpens my ability to think on my feet, collaborate, and guide groups toward clarity and alignment.My work
Imagining the customer experience for electric vehicle owners.
Researching, workshopping, and wire framing an end-to-end experience for the release of Ford's Mustang Mach-E - delivered as an interactive playbook to guide regional rollout across APAC.Brand: Ford Motor Company (VML)
Role: UX Research, UX Design, Experience Strategy
Serving an inclusive
in-seat ordering experience.
Scaling an inclusive in-seat ordering service with accessibility at the centre of every design decision.Brand: The Australian Open
Role: UX Design, UX Research
Turning searches into trusted connections.
Leading the research approach to understand why monthly searches weren't converting - and translating those insights into clear design direction for the business profile experience.Brand: Yellow Pages
Role: UX Research, Design Strategy
Enabling people to shop, save and donate.
Designing the end-to-end experience of an employee rewards platform that helps users shop, save money and donate to charities.Brand: Doing Good Rewards
Role: UX/UI Design, Design Systems, UX Research